Computer Graphic Design

Fall 2014 – Intro to Typography – 8 – Typeface Choices

Thursday, September 25th, 2014

As a designer, good (or bad) design is all about the choices you make. One of the most important decisions you’ll make is what typefaces you will use to produce your headlines, subheadings and body text. Today we will practice making these choices.


Objective:

  • I can select the most appropriate typeface available for a given design scenario.

Vocabulary Words:

  • Type
  • Typeface
  • Font
  • Serif
  • Sans Serif
  • Script
  • Ornamental/Decorative/Display
Links:
 
None.

Topics Discussed:
  • Serif Fonts
  • Sans Serif Fonts
  • Script Fonts
  • Ornamental/Decorative/Display Fonts

Assignment:

  1. Connect to the class file server, and download the .pdf document entitled 8 – Typeface Choices 2014.pdf from the Student Pickup Folder.
  2. Create a new InDesign document.
  3. For each project listed, name a font that you would use and type its name in 18 pt type, then change the text to that same font.
  4. Next, in a few complete sentences (12 pt type), explain why you chose that font.
  5. When you have done this for all 20 of the listed projects, save your document and place a copy in the appropriate Student Drop Folder on the class file server.

Assigned: September 25th, 2014
Due Date: September 26th, 2014