Spring 2015 – Logo Design Step 3 – Visual Research

Objective: To continue the logo design process by conducting visual research on the client and collecting it in a research document.

Student Friendly Learning Target: I can use online and offline resources to conduct visual research on the Falcon Robotics team.

Web Links:

VEX Robotics

Innovative Technologies Students Compete in VEX Robotics Competition

“VEX Robotics Team Logo” Google Image Search

Topics Discussed:

  • Eight Step Logo Design Process:
    • Step 3 – Visual Research

Assignment:

Step 3 – Visual Research

As you conduct your online research, keep an eye out for any logos or designs on the websites to get an idea of what kinds of logos other student robotics organizations are using. What kind of shapes, symbols, colors and typefaces are used in robotics logos and materials?

Try doing a Google Image Search for “Robotics Team Logo” and see what you come up with. Seeing what kind of logos other schools’ robotics teams use will aid you in making your own design decisions when it comes time to produce your logo concepts.

Feel free to expand your web search to gather as much information as you can on our own Innovative Technologies Robotics team to aid you in your design decisions. You may wish to, at some point, visit Coach Herrera in Room 203, and ask to see the Robotics Lab in Room 212. The visuals in the room itself can be highly informative to your logo design process. Take pictures with your cell phone or a camera if you see anything you’d like to use in your logo design.

To record what you have gathered in your visual research phase, copy at least five images from web sites that you have visited into the same Illustrator document that you wrote your ten facts about the Innovative Technologies VEX Robotics team in. Please save your work, and turn this document in to Folder Number 32 on the StudentsTempFiles volume.

Assigned: Tuesday, March 27th, 2015

Due: Thursday, March 27th, 2015